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Outride

Outride

Project status: Aguardando conteúdo
New look and complete restructuring of the Outride website, including reorganization of information flow, implementation of dynamic structure, visual standardization, and various other functionalities.

Link to demo of the original version without changes.

What was done?

Check out the main changes and improvements created specifically for this project.

New design

A completely new visual with a more modern and clean responsive design has been applied, maximizing screen space while respecting strategic “breathing areas” to avoid visual clutter.

Information flow

The information flow has been completely overhauled, both in the content sections and in all navigation menus, applying universal usability and UX rules to facilitate access to any content. One of the fundamental principles adopted is the three-click rule, ensuring that the user never needs more than three clicks to find what they want.

To improve indexing in search engines like Google, we now have individual pages for all content, each focusing on a specific topic. Additionally, we have implemented “breadcrumbs” so that users always know where they are, and friendly URLs are automatically generated for all pages, making understanding and navigation easier.

These changes aim not only to improve the user experience, making navigation more intuitive and efficient, but also to increase the visibility of content in search engines, ensuring that the site is easily found and accessed by interested users.

Dynamic structure, visual standardization and all content

The website is completely dynamic, meaning that any changes made will be applied throughout the entire website automatically. This includes new posts as well as previously posted content, visual changes, structural alterations, colors, typography—everything is applied dynamically without the need for any coding effort.

This approach ensures that the website can be easily updated and adapted as needed, providing a consistent and up-to-date user experience.

New sections and features

Complete reorganization in the product section and on each product’s individual pages. Creation of a dynamic FAQ where users fill out a simple form. Upon submission, it generates a new page in the FAQ section with the submitted question. All content management is dynamic. Implementation of a specific contact page that did not exist before. Added a link to the external online store, among other improvements.